Sales Force

Most pharmaceutical companies experience a wide range of challenges, including patent expiry, sluggish pipelines, pricing battles, and ever-changing regulations. As a result, the focus in the market is increasingly on providing value to the patients. To meet this requirement, pharmaceutical and other healthcare organizations must increase their efficiency.

When it comes to pharmaceutical sales strategies, sales rep marketing teams continue to be the single most effective way of interacting with healthcare providers. As the role of the pharmaceutical sales representative evolves and access remains a challenge, maximizing the performance and impact of your sales marketing teams becomes more crucial than ever before.

Prism Biotech custom builds pharmaceutical sales representative teams to meet the unique requirements of your marketing needs.

Prism Biotech has evolved from a contract sales organization into full healthcare marketing organization to better meet the expanding needs of our healthcare clients. In the context of building pharmaceutical sales rep teams, that means helping you identify the field services and then building sales rep teams to these exact specifications:

New pharmaceutical and medical brands and those actively competing for market share would be best served by one of our pharmaceutical sales rep teams
Many medical or healthcare brands, especially mature ones, need support from a pharmaceutical sales rep team member
Pharmaceutical brands in the pre-launch phase, those backed by complex science or indicated for underdiagnosed or undertreated disease states, and/or those with challenges to patient adherence would benefit from one of our pharmaceutical sales rep teams for provider, patient, and caregiver education

Prism Biotech works closely with you to conceptualize, implement, and deploy customized sales representative teams. Our experience, together with our unique and proprietary approaches to recruiting, training, and management ensures that your sales rep teams get to work quickly and produce outstanding results.

Prism Biotech has the resources and knowledge to recruit, train, and deploy a Pharmaceutical Sales Rep force quickly and to match it to your organization’s products, marketing style, and goals.

How we work

Face-to-face selling remains a highly effective way to interact with physicians and other healthcare providers. However, the market is rapidly changing, and access to physicians can be challenging. Having the right sales team is the key to success in marketing pharmaceutical branded products.

But then, building the pharmaceutical sales rep teams that meet the unique needs of your brand is a daunting process that involves recruiting, hiring, training, compensation, and compliance. Prism Pharmaceutical has the people and the expertise to custom-build the pharmaceutical sales rep team you need.

We will work closely with you to identify your goals and needs. You can also depend on our sales management and operational team members for answers about pharmaceutical sales force strategy and tactics.

We have an established network of tens of thousands of pharmaceutical sales representatives. With this knowledge, we can identify candidate representatives who match your needs with a simple database query and custom-build the field pharmaceutical sales rep team you need. Our proven recruiting and training processes enable us to get your team into the field quickly.

Every pharmaceutical sales rep team we build is custom-designed to your company’s disease state, brand, and goals:

Primary Care teams provide extended reach with physician networks
Specialty and Biopharmaceutical sales rep teams are experts in high-science and disease state selling
Device and Diagnostic teams are composed of professionals with a deep understanding of medical devices and diagnostic testing market